By Kerry Mahoney, The Arc of Greater Haverhill-Newburyport
The Arc of Greater Haverhill-Newburyport has partnered with The City of Newburyport to implement The Newburyport eRecycle Project. In addition to job training and employment for adults with I/DD we are busy at work educating area residents on the impact e-waste has on the environment and City.
We have developed a multimedia approach to educate the residents in the goals of the project:
- To demonstrate the abilities of people with I/DD
- The impact and benefit eRecycling has on the environment
- The benefit to the City of Newburyport.
In addition to press in the local papers we have reached out to the local cable station and radio station to raise awareness. A student with disabilities from Newburyport High School is assisting us in producing a film about the project through the local media station. This film will be on the websites of The Arc of GHN, City of Newburyport and their contractor-Electronic Recyclers International’s website. This student along with his sister (a graphic design major at UMASS/Amherst) also created a logo for the project. (Attached) A message is listed on the local cable news announcing the project along with a trivia game with prizes about eRecycling to capture viewer’s interest. The local radio station had us as special guests with an interview on air.
The staff attends social events arranged by The Chamber of Commerce to network with other businesses. To meet the needs of the business community we have established a separate date during the week for them to drop off their electronics. The Chamber member newsletter distributes announcements about the project to over 800 members via email.
On Saturday our eRecycle employees will be at the local grocery store displaying a table full of electronic waste and distributing information on ewaste as well as the opening celebration at the Newburyport Recycling Center on October 6th. The eRecycle employees are also busy at work constructing a scarecrow complete with electronic cords to be placed on a lamppost in downtown Newburyport during the Harvest Festival.